skip to content »

Center for Collaborative Research on WIC Nutrition Education

Houston, Texas

The USDA Center for Collaborative Research on WIC Nutrition Education
Center for Collaborative Research on WIC Nutrition Education
not shown on screen

Sample Process Evaluation Plan

What assess
How assess
Identifies most effective recruitment methods for this target population; will inform future programs of the most effective methods.
Effectiveness of recruitment methods
Log of recruitment methods/locations Number families enrolled by method
Assesses percent of target population who participates in the intervention.
Target population – who are you trying to reach; % of those eligible who enroll . Attrition rate – who drops out and why.
Recruitment reports. Attendance logs and exit surveys/interviews to identify reasons for dropping out.
Dose delivered
Identifies what was delivered and how many were exposed
For each intervention component, how many received/participated in it.
Checklists of what was supposed to be delivered in each component, plus # of participants who received it.
Dose received
Assesses whether participants receive, comprehend, use information – i.e., engagement,
Participant awareness, understanding, and use of intervention message/materials.
Brief interview, survey
Assesses whether program was delivered as intended,
Quality of implementation delivery
Checklist of planned intervention components; interviews with interventionists to assess barriers/facilitators; unplanned observations of selected intervention components
Provides a “big picture” look at factors outside the intervention that may influence program effects
Changes in environment that may influence intervention implementation, outcomes; Resource availability in the community that may influence participation (i.e., transportation, distance need to travel to participate intervention components,)
Listing of key changes that occurred during intervention implementation; environmental audit prior to intervention to assess availability; GPS to ascertain distance between home and location of intervention components.

Adapted from: Linnan L and A Steckler, Process Evaluation for Public Health Interventions and Research: An Overview. In: Process Evaluation for Public Health Interventions and Research. 2002. Steckler A and Linnan L, editors. San Francisco: Jossey-Bass. ISBN-10: 0787959766

E-mail this page to a friend